LogoNILStoreFronts

DIEHARD SPORTS FANS

& Youth NIL Storefronts

About Our Youth NIL Movement

We're revolutionizing how youth athletes monetize their name, image, and likeness (NIL) while building stronger connections with their communities and fans.

Our platform empowers young sports stars with professional storefronts to showcase their talent and earn from their NIL rights. We bridge the gap between athletes and their fan base through personalized merchandise and authentic engagement, creating sustainable income streams through commission-based sales and brand partnerships.

Founded by Innovation

Led by Chris, our CEO and founder, who brings decades of entrepreneurial experience from successful ventures across multiple industries. Chris recognized the untapped potential in youth sports NIL and envisioned a platform that would genuinely benefit young athletes while fostering community connections and sustainable revenue opportunities.

How It Works for Athletes

1. Earn Money with Your Own Storefront

With a parent's permission, athletes can sign up to receive a unique online storefront. Your storefront features your own NIL-compliant branded gear alongside licensed Pro and NCAA fan merchandise. You'll earn a commission on every sale.

2. Set Up Your Dashboard

After signup, log in to your athlete dashboard. Complete the quick setup, and once approved, we'll create your NIL brand. Your logo/name will appear across dozens of products in your storefront.

3. Build & Market Your Brand

We'll help you grow your personal brand, promote your gear, and reach your fans. Together, we'll create excitement and momentum for your sales.

4. Track Sales & Get Paid

Easily track your orders and commissions right in your dashboard. Commissions are direct-deposited automatically to your bank account.

5. Connect with Your Community

Your storefront isn't just about sales — it's a way to engage with friends, family, and fans who want to support you on your athletic journey.

For Fans & Community

Empower Local Athletes

Every purchase directly supports youth athletes — helping cover costs for training, equipment, and opportunities they might not otherwise have.

Shop Unique Gear

Get exclusive, personalized merch featuring your favorite athlete — plus licensed Pro & NCAA fan gear — all in one place.

Give Back to Underserved Athletes

Part of every program helps level the playing field for underprivileged athletes, making sure every kid has a chance to shine.

Stay Connected

Show your pride, rally your community, and follow your athlete's journey on and off the field.

Invest in the Future of Sports

Your support isn't just about merch — it's about building confidence, opening doors, and fueling the next generation of athletes.

For Sponsors & Partners

Powerful Youth Sports Partnerships

Align your brand with local athletes and families in a truly authentic way.

Community Visibility & Goodwill

Show your support where it matters most — in the neighborhoods and communities you serve.

Boost Your Brand

Your logo and message appear alongside athlete storefronts, merchandise, and promotions — giving you built-in brand exposure.

Fuel Grassroots Growth

Directly contribute to leveling the playing field for young and underprivileged athletes.

Proven ROI & Tracking

Get measurable insights on engagement, reach, and impact from your sponsorship.

Join the Movement

Ready to be part of the youth NIL revolution?

Sports Team Logos - KC Chiefs, KC Royals, Sporting KC, and more

Explore More From Diehard Sports Fans

Sponsors

Logos of key sponsors and a CTA like "Become a Sponsor"

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Ambassadors

Featured names/images of youth and pro ambassadors

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Events

Upcoming live events calendar icons

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Fun Pages

Interactive games, quizzes, or "Chiefs Lady" trivia pages

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